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February 26, 2012 - HIghmark presents Lights, Camera, Action! benefiting The Pittsburgh Film Office

What: Red Carpet Arrivals, Reception, Strolling Dinner, Silent Auction and Oscars Simulcast

Where: Heinz Field

When: February 26, 2012

Time: 6:00 PM VIP Red Carpet Arrivals, 7:00 PM Red Carpet Arrivals

Presenting Sponsor(s): Highmark Blue Cross/Blue Shield

Honorary Chairperson(s): Dr. Tony Farah-Chief Medical Officer, West Penn Allegheny Health System,Dr. Katie Farah

Executive Director: Dawn Keezer-Pittsburgh Film Office

Committee Members: Tara A. Rieland-Chair, Donna Belajac, David Bush, Vctoria & David Case, Cyndi Casteel, Somayia Debri, Deb Docherty, Bruce Fox, Kathleen George, Melissa Rea Goda, Linda Graswich, Melissa A. Hart, Josh Harter, Ralph Kaiser, Suzanne Mauro, Timothy M. McVay, Nancy Mosser, Roslyn Neiman, Robert B. Pease, Carla Rosen-Vacher, Toni Ann Sacco, Katie Shenot, Craig Tumas, Bill Urbanic, Neal Washington, Jr., Tom Watson, Sally Wiggin, Michelle Wright, Ronda Zegarelli

Staff: Dawn M. Keezer-Director, Jessica Conner-Assistant Director, Steven Bittle-Communication Specialist, Jared Pascoe-Administrative Assistant

Catering: Heinz Field

Sponsors: OSCAR SPONSOR: WTAE-Channel 4 ABC STUDIO SPONSORS: 31st Street Studios, Comcast, The Cork Factory, Eventures-Live, ATSIE 489, International Brotherhood of Teamsters, Lamar Outdoor Advertising, Metromix, PMI, 100.7 FM NOMINEE SPONSORS: Alco Parking, Alpern Rosenthal, Brunner, Dollar Bank, Enterprise, First Niagara, Haddad's, J. Verno Studios, The Marcus L. Rucitto Charitable Foundation, NuRelm, Songwhale, Trib Total Media SUPPORTING ROLE SPONSORS: ARL, Bergles Electric, BurnsWhite, Camelot, Consol Energy, dive, Doubletree by Hilton, EntertainmentPartners, Giant Eagle, idea foundry, The McQuilan Group, Izzazu, KIZ Resources, LLC, Kodak, MVM Associates, Peak Security, Inc., Pennsylvania Film Industry Association, Pittsburgh Transportation Group, Renaissance, Residence Inn by Marriott, Sheraton Station Square, SPK, Spring Hill Suites by Marriott, Debra Tanner Abell, MD, Taylor Rental Group, ThinkingDVD, VITAC, Tyler Mountain Water & Coffee, Uppercut, Verizon, The Westin Convention Center-Pittsburgh, Allegheny Crane Rental, Precision Sign & Awning, Yelp PRE-PARTY SPONSORS: FOOD SPONSORS: Andora Catering, The Capital Grille, The Clark Bar & Grille, Diamond Market Bar & Grille, Donato's-Fox Chapel, Toffee Taboo, Giant Eagle Market District, Habitat, McCormick & Schmick's Seafood Restaurants, Nola on the Square, Six Penn Kitchen, Sugar Cafe BEVERAGE SPONSORS: Coca-cola, Pinnacle Vodka, Tyler Mountain Water & Coffee, [yellow tail], Yuengling Lager, bean catering LIVE ENTERTAINMENT COURTESY OF: Eventures, Metromix FLORALS: Hepatica

Attendance: Black Tie Preferred

Attire: 500 + Guests

Special Thanks: Brett James Salon, Izzazu Salon Spa Serata, Denham & Co., Capristo Hair Salon & Day Spa

Florist: Hepatica

Blacktie Photos by: Margie Milliern

 Highmark presents Lights! Glamour! Action! with guests Bruce Wayne, Poison Ivy, Oscar, Cat Woman, and The Joker
Highmark presents Lights! Glamour! Action! with guests Bruce Wayne, Poison Ivy, Oscar, Cat Woman, and The Joker

‘Tis the season for glitz and glam! Coming off another year of blockbuster film and television production in the region, the Pittsburgh Film Office welcomed returning Presenting Sponsor Highmark Blue Cross Blue Shield to the Pittsburgh Film Office’s annual Oscar night fundraising event, Lights! Glamour! Action! The honorary event co-chairs were Dr. Tony G. Farah, President and CEO, West Penn Allegheny Health System Physicians Organization; and his wife, Dr. Katie Farah.

This year’s event features silent auction items from Hollywood productions filmed in the city, as well as hot ticket entertainment items that movie lovers can’t resist. Last summer, Pittsburgh sizzled when THE DARK KNIGHT RISES filmed all over the city.  Guests will have a chance to take home a part of our city’s movie magic with a signed poster from THE DARK KNIGHT RISES, with signatures from the cast, including director, Christopher Nolan. Other highlights include a VIP concert experience and meet-and-greet with Bret Michaels, a signed copy of  Harry Connick Jr.’s latest CD, and many more very special items.

“The Pittsburgh Film Office is very fortunate to have formed such a collaborative partnership with Highmark,” said Dawn M. Keezer, director, Pittsburgh Film Office. “We are thrilled to have the Farah’s join us as so-chairs of Lights! Glamour! Action! this year, and we look forward to making this one of our most successful events in the history of the organization.”

The PFO is the non-profit economic development agency dedicated to marketing the 10-county southwestern Pennsylvania region to Hollywood. Lead by Keezer, who is based in Los Angeles, the PFO provides its Hollywood customers one-stop support for all aspects of film production in the region, as well as support navigating Pittsburgh’s burgeoning entertainment technology sector that offers post-production services in digital media, gaming, robotics, social networking , and much more. For the third year in a row, PFO helped bring in more than $100 million to the Pittsburgh region from Hollywood productions in 2011, with most recent success due in large part to the Pennsylvania Film Tax Credit program. For every $1 invested in PFO, the organization is able to generate approximately $120 in new spending for the Western Pennsylvania region.

For more information and details about the Pittsburgh Film Office, please log onto their website at: or call 412-261-2744.

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